Pacific Prevention of Domestic Violence Programme (PPDVP)

Kiribati White Ribbon Day Poster

White Ribbon exists all around the world, and in the Pacific our own NZ Police play a vital role in educating and changing the culture of violence.

“Our focus is on the pacific police partnering with their community and NGO’s for activities,” says Cam Ronald, Programme Manager. “In the first few years the focus was on parades, banners, t-shirts and the like, but we are now focused on community activities and wider awareness-raising throughout the whole year.

“The initial focus on parades meant that in many cases it was a one-day event.  Thus we endeavoured to have our PPDVP NZ Police members deployed in “their countries” over this time. In some places they have achieved a “Governor’s Declaration on Domestic Violence” as an outcome, so there have been some terrific tangible results.

This anti-violence work has become embedded in the pacific. In 2012 the AFP joined the work and now contributes financially.  Each year funds are distributed from the New Zealand Aid Programme and Australian Aid Programme in the region.

“This year, we have again sought ideas and invited applications for funds from the 18 countries in the region and a number of applications have already been received.  Our aim is to keep community awareness going throughout the year and build on the work already achieved.

“PPDVP has taken the opportunity to bring “sporting champions” into the mix as part of a wider awareness campaign on violence aimed at young men and boys. Using these sporting personalities resonates with the target audience and captures the attention of men and boys. So far it’s been a tremendous success.

“It is our belief that it’s men that need to change if we are to reduce violence and alter attitudes. We’re committed to assisting in the Pacific to drive that change.” says Cam.